#5WITCH

Have you made the #5WITCH like Rory McIlroy?

Come test the latest TP5 and TP5x Golf Balls from TaylorMade
Pin high in two, on a 675 yard Par 5! What game are these golfers playing? Are they from a different planet? Three things you can all do to get closer to their performance.
The new Srixon Z-Star and Z-Star XV have received recognition and accolades. But the real question is how much performance will either add to your game? Who benefits? Where?
There’s one piece of equipment directly involved in every single shot you make on the course – your golf ball. Longer off the tee. Learn how the new Srixon Z-Star and Z-Star XV will add more distance ... See more
The Huntington Beach Putter range from Cleveland Golf are designed to create the Tour roll, feel and precision without the premium price.
Just a fraction of a degree incorrection in your aim means missed 10 foot Putts. Make it easier to align your Putter perfectly.
Feel Balancing technology has a number of benefits, including centering the CoG in the face of the RTX-3 Wedges. That means closer wedge shots.
Research shows that a traditional Wedge sole design loses 52% of club head speed through impact with the turf. Poor contact has a big impact on distance performance. VT sole design changes that.
Simple advice that helps you get the most out of your wedge on every shot you play.
An independent analysis over several months has concluded that the Srixon Z565 Driver is the #1 Driver. We’re not surprised.
The tightest shot dispersion of any Cleveland Wedge is created by bringing the center of gravity even closer to the face. That also has the added plus of improving feel.
TaylorMade Golf Company announced today that four-time major champion and two-time PGA TOUR Player of the Year, Rory McIlroy, has chosen to sign a long-term agreement with TaylorMade after testing ... See more

TaylorMade Welcomes Rory McIlroy to the FaMily

Rory McIlroy joins the TaylorMade Golf Family. Welcome to the team, Rory.
For good and better short-game players, the Cleveland RTX-3 Tour Raw Wedges will add scorecard performance to the greenside challenge.
We love golf just as much as you do. What will you go through in order to be #FirstOnCourse?
Would you like to learn how to pitch the ball just like European Tour player Jaco Van Zyl?

It can be as simple as changing you wedges. Schedule your short game assessment today.
We think that if you try out 10 – 15 mid length putts you’ll notice first the truer roll, and then the consistent line and speed.
The Cleveland Tfi 2135 Putter solves a very common problem that causes most regular golfers to strike their Putts off-center with a face that isn’t square.

TP5 and TP5x Golf Ball - Research and Development

Sit down with the TaylorMade R&D team as they talk about key technologies and advances in the all-new TP5 and TP5x — The Most Complete Tour Ball
The wait is over.

The new #TP5 & #TP5x balls are now available at retail.

Who’s putting them in play this weekend?

Jason Day - It's not the same

Meet the ball taking the TOUR by surprise.

Better Everything - 2017 M2 Irons

The all-new 2017 M2 irons — Distance + Height + Face Slots
DJ dominated the Genesis Open at Riviera to win by 5 shots and topped the world golf rankings. Check out the Driver he used to get there.
Tri-fast core and a dual-spin cover bringing you performance from everywhere, with your choice of feel and flight.

2017 M2 irons — R & D In Depth

An in-depth look at the difference between the 2016 and 2017 M2 irons, where a lower CG, thinner top line, geocoustic technology, and face slots have been introduced for better sound and feel.

2017 M Driver Testing - Initial Reactions

The top athletes in the game get a first look at the all-new M driver family. Here are their first reactions.
Here's what some of TaylorMade's Tour Pros have to say about their first time... Watch here.
We think we’ve uncovered what the ‘M’ stands for in the Taylormade ‘M’ series metalwoods.
Congrats to TaylorMade Golf staff professional Sergio Garcia, who gained the lead with an opening round of 65 and never looked back. He played a bag filled with 2017 TaylorMade equipment, among them ... See more
Congrats to Srixon staff player Hideki Matsuyama who holed a ten-foot birdie putt on the 17th to win the tournament. He used a Srixon Z-STAR XV golf ball to get there.
In their pursuit to help all golfers – from tour pros to weekend amateurs – play better golf, Srixon has taken the spin and flight performance of their new Z-STAR and Z-STAR XV golf balls to new ... See more
A combination of unique clubhead-shaping and multi-material design has resulted in a driver that is super forgiving and super long.
The fresh, new geometry and reimagined multi-material construction not only means more forgiveness and distance, it has also given us more room to fit you for your ideal ball flight.
Big changes to the sole and face of the new TaylorMade M1 and M2 fairways have resulted in a larger hitting zone, more forgiveness and higher ball speeds.
The all-new M1 driver takes multi-material construction to the next level to deliver distance, forgiveness and complete personalization. Featuring a new 6-layer carbon crown and additional carbon toe ... See more
The 2017 M2 Rescue™ Hybrid features the iconic two-tone crown of the M Metalwoods Family and new innovative performance technologies, creating a versatile Rescue club with exceptional sound and feel. ... See more
The 2017 M2 irons give golfers the complete performance package with low CG, Speed Pocket technology, Face Slots, and Geocoustic engineering—it’s our most technologically advanced distance iron. Each ... See more
In the 2017 M2 fairway, the ultimate distance fairway has been made even more forgiving with the incorporation of a recessed 6-layer carbon composite crown, Inverted Cone Technology (for the first ... See more
The 2017 M2 driver brings golfers a new level of distance and forgiveness through all-new Geocoustic technology. Following in the footsteps of its predecessor, the M2 driver successfully raises the ... See more

The all-new 2017 M family.

Same Letter. #BetterEverything
Hideki Matsuyama’s razor-sharp short game was a massive factor in his victory at the Hero World Challenge this weekend, making it four wins from his last five starts! And he’s used Cleveland wedges ... See more
Congrats to Srixon staff player Hideki Matsuyama who tore away from a strong field on the final day of the World Golf Championships-HSBC Champions, shooting a 6-under par 66 to win the tournament by ... See more
Srixon keeps driving iron performance with new, and ever refining innovation. Three new iron models that cover all the bases (including feel and looks).
Good and better ball strikers want control, but any improvements in purity of contact are welcome.
Beauty. Control. Adjustability that includes swing weight and feel. Ball speed across the face. New shaft technology.
All golfers should be interested in the visible technology and visible improvement of the Srixon Z 565 Driver. Let the ‘ripple effect’ begin.
The regular through to good ball strikers will appreciate the innovation that improves your consistency of ball striking.
We know performance matters, but so do good looks, feel and sound to the better players. Performance is improved.
Where are you striking the ball on the face of your driver? Losing trajectory or ball speed? New ‘Ripple effect’ technology is part of a technological solution.
The new Cleveland Golf RTX-3 Wedges have lots to offer, but this result in particular will resonate with all golfers.
That’s how long TaylorMade have been pioneering iron design and they’ve put everything they know about performance into their PSi Irons to help you play better golf.
The new Srixon Soft Feel will please those who’re already players of this golf ball. Those who aren’t ought to check out the statistics and then prove the impact themselves.
Getting the right results from the top of your bag will probably require the integration of the right hybrid / rescue design into your set. How do the two TaylorMade M Rescues work for you?
We’ve seen big results for many of our golfers already (Dustin Johnson has added his vote). These are Drivers that go a long way.
If you’re looking to add consistency and distance, then the new Srixon technology offers some unique innovation.

Better Players can have it all

It used to be workability or forgiveness. Not anymore. In a more compact head shape with an adjustable CoG location, together with an adjustable face angle, lie and loft, the Srixon Z745, offers a ... See more
If you’re looking for the confidence to swing it harder, or you want your current swing to be forgiven more often by your Driver, then you’ll like the way the technology works in the Srixon Z545 ... See more

Low and fast with the TaylorMade M2

The TaylorMade M2 will make a big difference to many of our golfers, especially those losing yardage. In fact, anyone who would benefit from more consistency and / or a higher tee shot flight ought ... See more
There are so many bounce and grind options available to fit to your game. There’s so many different head designs and models. Let’s start to clear that up.
When easier alignment is combined with better feel and more consistent roll you get the Cleveland TFi Putters.
If your eyes aren’t absolutely over the top of the ball, then an alignment aid on the bottom of the Putter confuses your brain. The Cleveland TFi 2135 Putter solves that problem.
Srixon burst onto the scene with the 2-piece AD333 and Soft Feel to dominate our 2-piece ball sales. The Srixon Z-STAR balls have chalked up no-compromise Tour wins all over the world, especially ... See more
The new Srixon AD333 Tour offers an instant surprise off the club face. At the same time it spins more around the green and goes further off the tee. How did they do that?
There’s a reason we recommend the TaylorMade M2 Fairway, and it’s more than just looks. Two technologies that make a difference to you.

TaylorMade M2 Rescue

The improvements in performance for you are so great that we might forget the reason TaylorMade invented the Rescue, which would be a pity because there’s no need to struggle with Iron play.
If you're a skilled ball striker, then this compact, muscle-cavity, forged Iron will give you control, precision and feel.
The 2016 Titleist Velocity golf ball is made with materials and manufactured with a precision that allows distance to be engineered into a golf ball without losing the unique Titleist feel.
The challenge of being a Callaway Golf designer (with the need for a Driver) face vs the Boeing designer is obvious.So how do they make the new XR16 Driver face aerodynamic?
We all want forgiveness, so we need a deeper CoG in a larger head. We all want distance, but that needs speed. So how do you have forgiveness and fast?
It’s always great when something this obvious, that’s been overlooked for so long, is revealed along with a solution to a real problem that golfers have: aim and alignment.
Start 2016 with an Assessment of your game from the tee box. Technology now allows us to set you up perfectly in a Driver that launches off more and more of the face. The Callaway XR16 Driver targets ... See more
What transforms the Callaway Golf XR16 Fairway is the weight saving made in the lightest ever crown. This means the footprint can be stretched, which allows the designers to place weight even further ... See more
Titleist design and manufacturing precision with quality materials for consistency and performance.
The most advanced, solid feeling and forgiving Tour played irons Titleist have ever made. An innovative co-forged construction with high density tungsten low and on the perimeter increases moment of ... See more
It doesn’t matter how powerful your swing is, or how skilled you are, every golfer benefits from a softer cover around the green. It means more stopping power, more control. A better short game.
This clean, player’s-style iron is playable by all, offering the confidence, control and forgiveness to launch the ball high and land it softly so you can hit and hold more greens.
Integrated Wedge sets provide the best scoring opportunities from 120 yards out. The Cleveland Golf Wedge Analyzer allows us to fit you with the perfect Wedge set for your game.
We think regular golfers looking for easier distance and technology should look at the Srixon Z355 range.
The Srixon Z355 Driver features unique technology that encourage a much better release of the club head through the impact zone.

Forging and distance in a player's iron

No compromise on the looks and feel in the new Callaway Golf Apex CF 16 Irons.

Good and better ball strikers will continue to enjoy the feedback and responsiveness.
Dr Alan Hocknell takes us through the features of the Callaway Golf Apex CF 16 Irons and how they work for you.
If you are looking for distance and forgiveness, then you'll be interested in what Dr Hocknell has to say.
We think a Hybrid is an “opportunity” club(s) that almost all golfers should use to replace long and even mid Irons. They’re easier to use, deliver far more consistency, and create so many more ... See more
Too many golfers carry their Fairway Wood in the bag but don’t exploit the potential because it’s a difficult club to use. The Srixon Z355 Fairway is an example of technology and design making it ... See more
From 80 yards in, it’s about your scoring shots and your scoring clubs. So it’s really worth making sure you’re playing with the biggest advantage.
We agree with Roger Cleveland when he describes the Callaway MD3 Milled wedge as a friendly wedge. It's designed to be consistent and easy to use.
No question, this face has game-changing performance. The Callaway Golf Great Big Bertha isn’t a blast from the past, it’s a rocket into your future.
Everything Odyssey knows about putting has been put into the Big T.

Introducing the Callaway Big Bertha Alpha 816 Double Black Diamond

Watch Dr Alan Hocknell's introduction to the new Callaway Big Bertha Alpha 816 Double Black Diamond Driver
If you're a better tee shot player, then you want lower spin and more choice.
Why buy such a different-looking Wedge?

Callaway XR Pro Irons

Preserving the player’s profile and performance characteristics.
More distance, more consistency in an Iron with a more compact appearance.
This will quite possibly change the golf ball category and start a revolution.
The Callaway Chrome Soft is the only golf ball to achive 5 stars in all categories in the Golf Digest's 2015 Hot List. Here's why.
Three different golfers. One club. Which golfers benefit from the Callaway Bertha Mini 1.5?
Listen to Dr Hocknell describe the benefits of this new Callaway club.
For the right golfer, there will be benefits in consistency especially with these clubs. That will mean better approach shots with more greens hit, and more flags attacked.
Choose the right Srixon Z-STAR for your game.
Test the spin, test the feel yourself. See if we’ve got this right...